Choose Yourself
The world is changing. Markets have crashed. Jobs have disappeared. Industries have been disrupted and are being remade before our eyes.
Everything we aspired to for “security,” everything we thought was “safe,” no longer is: College. Employment. Retirement. Government. It’s all crumbling down.
In every part of society, the middlemen are being pushed out of the picture. No longer is someone coming to hire you, to invest in your company, to sign you, to pick you. It’s on you to make the most important decision in your life: Choose Yourself.
Reinvent Yourself
I’ve reinvented my career, my interests, my life, many times over the past twenty years. This is the book I wish I had at the beginning of that long and often volatile journey.
Along my own journey I have read and encountered dozens of other successful leaders, artists, entrepreneurs, and mentors who I have learned the art of reinvention from.
The journey has been intense. The obstacles were hard fought. And the adventures that led to me now finally sharing it all in this book has been both painful and exhilarating. I describe specific techniques, share stories, tell the stories of others, and give the ultimate guide to not only how but why it is critical for people to master the skills of reinvention.
The Rich Employee
Not everyone is cut out to be an entrepreneur. Many of us are happy to have a job, we just want a better job, one that fulfills us, makes us wealthy, and brings us satisfaction. Still, income is now permanently going down versus inflation for the average employee. Industry, knowledge, and management are all being outsourced cheaply to other countries or to technology.
Many people mistakenly think that the solution is entrepreneurship. That “entrepreneurship is the pathway to riches”. This is not true. Being an entrepreneur does have great upside but also it has a well-known rate of failure of 85%. There is no way to predict your way out of that 85%.
The solution is to become a rich employee with the mindset and techniques described in this book. This is the first book ever to detail how one can become a rich employee in our times. And there is more: companies in this new century will only succeed if they encourage their employees to develop The Rich Employee mindset.